Electrolux Group

Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years.

Our future is determined by the way we all live our lives. That’s why we strive to improve everyday life for millions of people and the world around us. It is embodied in everything we do. In every idea, every product and every human interaction.

We reinvent lifetime taste, care and wellbeing experiences for more enjoyable and sustainable living around the world. To create these experiences we focus our innovation on three areas:

• We help consumers care for their clothes by making them stay new and great looking for longer. We deliver solutions that allow consumers to put their favorite clothes into the washing machine and be completely confident in the result.
• People are concerned about the air that they breathe and their environment. We call that wellbeing. We help consumers get a better home environment through floor care, air care and water care.That there is always a better way to care for our clothes to make them look and feel new longer. That the home should be a place for wellbeing, a place to care for ourselves and our loved ones.
• Our purpose, to shape living for the better, is the greater “why” that gives direction. It’s our common goal, defining what we’re working for and providing the key ingredient for a strong, sustainable and scalable organizational culture. It guides the solutions we create, the people we employ, behaviors we encourage and the decisions we take.

Our purpose, to shape living for the better, is the greater “why” that gives direction. It’s our common goal, defining what we’re working for and providing the key ingredient for a strong, sustainable and scalable organizational culture. It guides the solutions we create, the people we employ, behaviors we encourage and the decisions we take.

We sell approximately 60 million household products including refrigerators, freezers, ovens, cookers, hobs, hoods, microwave ovens, dishwashers, washing machines, tumble dryers, vacuum cleaners, air conditioners, air purifiers and small domestic appliances in over 120 markets.

In the UK, Electrolux Group offers two household name brands:

• Electrolux: Global brand with Swedish origin, Electrolux, brings over 100 years of professional expertise into domestic kitchen appliances. We believe in creating experiences that are shaped by the way we live. Rooted in our Swedish values and a sustainable relationship with nature, we design with a clear purpose.
• AEG: We exist to redefine what you expect from your household appliances, which is why we want to challenge the boundaries of everyday life. Since our start in Berlin in 1887, we've never settled for good enough and we don't think you should have to either. We believe in responsible innovations that stand out today and help build a better tomorrow.