Women's football has rapidly emerged as one of the fastest-growing sports in the UK and internationally. Over the past seven years, the number of registered female football teams in England has more than doubled. In the last year alone, the top 15 women's teams in Europe experienced an impressive 61 per cent increase in average revenues, with eight of these teams based in the UK. This remarkable growth has significantly enhanced the appeal of women's football, attracting increasing interest from both supporters and investors. Join us for a Business Breakfast to explore how businesses can harness the remarkable growth in women's football, tapping into new opportunities for investment, sponsorship, and engagement in this dynamic sector.

About the Business Breakfast

At this Business Breakfast, moderated by Maria Norrman, Chief of Staff and President of EF Pro Cycling, we will be joined by Holly Murdoch, COO at Women's Professional Game, Jonas Eidevall, Head Coach of Arsenal Women FC between 2021-2024, and Robert Vilahamn, Head Coach of Tottenham Hotspur Women FC. These recognised leaders will discuss the expanding market for women's football in the UK, and share their insights on future projections for women's football.

Additionally, we will delve into their leadership philosophies and strategies for building high-performing teams in one of Europe's most competitive leagues. The discussion will also highlight the contrasts between the football landscapes in the UK and Sweden, offering insights on how to unlock the potential of young talents and the coaches’ choice of moving overseas after starting their careers in Gothenburg and Skåne respectively.

The SCC’s Business Breakfasts bring together tailored and differently composed, intimate groups for interactive roundtable discussions and great speakers. The format is informal and under the Chatham House Rule.

Booking information

Please register your interest to attend this event. Participant lists are curated with the theme of each Business Breakfast in mind, for all attendees to get the most out of the discussions. You will be notified if your participation has been confirmed. Payment will be made upon confirmation.

SCC member price: Free

YP member price: Free

Non-member price: £30

Terms & Conditions 

Bookings are non-refundable, but at the discretion of the organiser, you can change the name of the person attending. For this, please contact events@scc.org.uk.