Spring into inspiring stories with the new edition of LINK!

The Q1 issue is here, and we’re thrilled to once again share inspiring stories from our network. The stories of our members are at the heart of everything we do, and LINK is your window to the fantastic things happening within the Swedish-British business community.

What’s inside?

In our cover story, we meet with Kalle Conneryd Lundgren, Global CEO of Kry, to explore the biggest stakes of all — ethics, morals, life, and death. Healthcare, according to Kalle, is “the sexiest industry there is,” and he shares his thoughts on its challenges and opportunities in this fascinating deep dive.

SSAB is making history with its HYBRIT technology and SSAB Zero™, leading the way in fossil-free steel production. Their story is one of bold innovation and teamwork, paving the path to a sustainable, decarbonised future.

Volvo Construction Equipment is helping to reduce emissions in London with mobile charging vans for electric construction machines, supporting Transport for London’s 2030 net-zero goal.

Also featured:

• NIBE: Rewriting the rules of energy efficiency in the UK, setting a gold standard for greener solutions.
• Kinnarps: Redefining workplaces with smart design that boosts well-being, collaboration, and productivity.
• Oriflame: 55 years of Swedish beauty innovation, blending heritage with sustainability.
• Blåkläder: Decades of durable, innovative workwear now brought to the SCC UK community.
• Five years, five voices: the Brexit effect on Swedish-British business.
• Guest column from Nara Communications: brand Sweden is dead, long live brand Sweden
• UK partner research? Leave it to us.
• A transformative bilateral initiative in NeuroArchitecture and NeuroDesign.

And, as always, catch up on membership news, meet our newest members, and find out about past and upcoming events.

Read the full issue here